About the book:
What if you had a pool of repeat customers and loyal, raving fans waiting to buy EVERY SINGLE ONEof your digital products?
What if you never had to chase or wonder where the next sale of your digital product is going to come from?
What if you knew exactly how to turn first time visitors into subscribers and then loyal customers who stay and buy again and again and again…
Your First 100 will allow you to discover how to take the brand and business you have right now and transform it into one that has the potential to build repeat customers and loyal, raving fans.
Brand loyalty isn’t just for the big brands. Your First 100 will show you how you can tap into the exact loyalty recipe as an online business and brand selling digital products.
Here’s what’s packed in this how-to guide:
- How to be TOP OF MIND every single time your ideal customer is ready to buy
- The 4C formula to writing emails that hook
- That ONE thing you need to get from your ideal customer (without this, the ASK gets so much harder)
- A DEAD SIMPLE way to structure your offers so that your customers keep coming back for more
- How the 5P Touch Framework will help you burn a single brand footprint into all interactions your audience has with your business (and why you need ALL 5!)
- How you can QUICKLY turn your ideal customer into a buyer and then a loyal, raving fan
In Your First 100, you will be introduced to a system of ideas and questions to think about, ask yourself, and apply to your digital product–based business in 5 core areas so that you can turn first time visitors into repeat customers and loyal, raving fans.
Imagine for a minute how your business would change if you never had to worry about where the next sale of your digital product is going to come from…
Your offers (paid and free) become seductive magnets of YES! that your audience can’t resist.
Your audience is sold on whatever you put on sale because it’s from YOU and they want it.
Every core area in your business is intentional and works toward creating a brand experience that attracts your tribe—your repeat customers and loyal, raving fans.
That’s the power of the process and promise behind Your First 100.
Then scroll to the top and click or tap “Buy Now.”
About the author:
Meera is a certified email marketing specialist, blogger and a self-professed email nerd.
She blogs over at MeeraKothand.Com where she helps solopreneurs create authentic blogs and businesses minus the sleaze to build an unignorable, stand out online presence. She has been featured on Smart Blogger, Marketing Profs, YFS, Addicted 2 Success and several other sites.
Her specialty: simplifying marketing strategy with no-fluff, direct and actionable advice with a smattering of tough love.
When she’s not writing or saving her readers from email marketing phobia, she’s mom to a four-year old ballerina who wants to travel to Uranus and wife to one awesome guy.
I’m not new to Meera Kothand. Recently, I took an email course on newsletters from her, and was immediately hooked. So when she announced the release of Your First 100, I had to run to look at it, because in my “other” life/business, I’m working to start up a mentoring business to support the writing part of my life. (Reading supports the bookstore, mentoring supports the writing)
Your First 100 is no-nonsense and right to the point, but this isn’t one of those cheap-ey, short-form PDF books that so many online businesses bandy about. Meera dives in deep, provides resources, and give concise advice about how to build your audience from the ground up. All the way up through converting your audience to paying clients and beyond, to ensuring that those paying clients come back again and again, because of the consistent customer journey that delights them.
Admittedly, I haven’t finished the worksheets that Meera provides to help you through the process. I started to, and then got a bit lost in just enjoying what she was saying. Now that I’ve finished it, I’m going back to the beginning to work through the homework and worksheets that correspond to each section.
If you are launching any online business… If you already have an online business… Especially if your online business is struggling – you need this book.
It won’t overwhelm you with how to grow your Facebook page, or get more Twitter followers. This is a no-nonsense and down to earth approach to providing the best, authentic version of what you offer to your ideal customers.
Buy the book:
This book is available in Kindle edition and paperback format from Amazon here.